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Hyderabad Metro Rail gets three Limca Book of Records entries
June 15, 2017
The Hyderabad Metro Rail, having got three consecutive entries in the Limca Book of Records in one go has become the first metro rail project as to do the fete in the history of Limca Book of Records.
As we all know, the Hyderabad Metro Rail is going under Public - Private Partnership mode. The construction company will get only 50% of the ticket fare being collected by passengers. Hence, the construction company has to find out other modes of earnings so as to be profitable.
The rail project has set the record of being the first rail project to enter into advertising agreements even before starting of the operations (at trail run level).
The second record is of having awarded the contract of soft drinks to a single contracting company across all metro rail stations. This agreement was entered on September 11, 2015 with Hindustan Coca-cola Limited. This company will be exclusive supplier of soft drinks in the first seven years of run.
The third record is of becoming the first rail project to have awarded advertising contract before commencement of operations. The contract was given to Shreyas Advertising on January 29, 2015. The contract will be in force for five years.